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From growing the perfect crop to marketing within restrictive rules, Canadian colleges and universities are cultivating courses for those wanting to work in the booming marijuana industry.
Kwantlen Polytechnic University started offering online courses in cannabis production, marketing and financing about three years ago after officials at the British Columbia school realized there was a need for training and education around medicinal marijuana, said David Purcell, the university’s director of emerging business.
Demand is skyrocketing, prompting Kwantlen to offer the classes every four weeks instead of every eight to keep up with demand, he said.
“The uptake in the last six months or so, the demand has risen significantly as we approach recreational legalization, obviously. You can’t go a day without seeing some sort of news about cannabis or regulation of the upcoming recreational market,” Purcell said.
About 1,200 people have taken the classes, most of whom are between 25 and 40 years old and were working full-time in another industry, he said.
The university isn’t alone in offering marijuana-related courses. Niagara College is working on a certificate in marijuana production and the New Brunswick Community College is already teaching cultivation.
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